Thats whats happening at Bytes, a newly opened cafe in UK town of Canterbury. Its difficult to imagine, but apparently, Bytes is the first restaurant in the world to deploy "Touchscreen Ordering" to replace service staff comepltely.. (I dont believe this, but still it is probably the first restaurant to deploy this successfully) and its definitely giving some food for thought to other restaurant owners..
Each table at Bytes is equipped with a 15-inch touchscreen, from which patrons can place their orders.Aside from helping Bytes save money on wait staff and menu printing, the touchscreens allow the restaurant to build a database of customer preferences, and to change items and prices on the fly. The touchscreens also double as game consoles, keeping the kids occupied. Nice use of an existing technology, I must say..
A detailed report can be found at SelfServiceWorld
2 comments:
Sau - Point to ponder
The very purpose of the touchscreens is to do away with human intervention while ordering. Do we need someone to help us around?
This is a great idea! The idea of touchscreen ordering by itself is not a stroke of genius. However, using it to minimize operating costs in a restaurant is awesome! I guess it all comes to using IT to maximize revenue...
More points to ponder...
I guess the initial cost of investing in these touchscreens (that also double as game consoles!) is high. But in the long run resulting CRM features and price segmentation will have more ROI than menus & waiters.
Also, how robust are these touchscreens? What does it take maintain them? How sustainable is your business - Is it worth the risk of investing in touchscreens?
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